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1,000 Kids Will Find Their Special Anti-Bullying Power at LEGOLAND®

This week in Chicago, our Kidpower Team joined forces with LEGOLAND Discovery Center to launch a special bullying prevention initiative for their LEGO® NINJAGO® Days! When kids visit the park during the event over the next few weeks, they can pick their anti-bullying special power such as Respect, Confidence, and Calmness and then sign a certificate to pledge to take action against bullying in their schools this year. The goal is to have over 1,000 kids sign the pledge.

LEGOLAND Discovery Center explains in their press release that everyone has their special power and, with this NINJAGO event, they want to help families to find their own special powers. LEGOLAND selected Kidpower for the following reasons:

As we looked for a nonprofit partner in bullying prevention, Kidpower stood head and shoulders above other programs because of its positive, powerful, and effective resources! Their values of empowerment, safety, and fun are consistent with our own values at LEGOLAND. We are excited about the Kidpower safety skills we are bringing to over 1,000 children during our NINJAGO days – and about continuing to partner with Kidpower to promote child safety and protection in the future.

~ Brooke Dolan, Marketing & Sales Executive LEGOLAND Discovery Center Chicago

Renth and Kai in Ready Position

Our dynamic Kidpower Team included our Chicago Center Director Joe Connelly and Instructors Anne Mason and Suzanne Shy-Ervin along with our North Carolina Center Director MJ Hayes and her son, Renth, who both flew in to support this event.

Kidpower-Ninjago Pledge Card

Renth signing his pledge

NINJAGO – Kidpower Forces for Good #1

MJ, Renth, and Kai with their pledges

Renth coaches Kai to stop Joe from bullying

For over 30 years, Kidpower has helped young people around the world use their own power to protect themselves from all types of bullying, abuse, and other harmful behavior. Our research-based programs are recommended by experts worldwide for being effective, fun, safe, and age-appropriate. By sharing our skills through the LEGO NINJAGO event, we are excited to be working together to help over 1,000 more kids stay safe from the misery caused by bullying.

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Published: August 8, 2019   |   Last Updated: August 8, 2019

Kidpower Founder and Executive Irene van der Zande is a master at teaching safety through stories and practices and at inspiring others to do the same. Her child protection and personal safety expertise has been featured by USA Today, CNN, Today Moms, the LA Times, and The Wall Street Journal. Publications include: cartoon-illustrated Kidpower Safety Comics and Kidpower Teaching Books curriculum; Bullying: What Adults Need to Know and Do to Keep Kids Safe; the Relationship Safety Skills Handbook for Teens and Adults; Earliest Teachable Moment: Personal Safety for Babies, Toddlers, and Preschoolers; The Kidpower Book for Caring Adults: Personal Safety, Self-Protection, Confidence, and Advocacy for Young People, and the Amazon Best Seller Doing Right by Our Kids: Protecting Child Safety at All Levels.